Free tool
Score any page against Google's quality rubric
Paste a URL. Get a weighted E-E-A-T score, the evidence behind every verdict, and the exact JSON-LD to fix what is missing.
The four letters are not equal
Google states plainly that Trust is the most important member of the E-E-A-T family. A tool that averages all four is telling you something Google did not say. Here is exactly how the score is built.
- Trustworthiness
- 35%
- Google's own guidelines call Trust the most important member of the family. We weight it that way instead of averaging all four.
- Authoritativeness
- 25%
- Who stands behind the page: the publishing organization, and whether it is declared.
- Expertise
- 25%
- Whether the author is qualified on this subject, and whether the page shows it.
- Experience
- 15%
- Evidence of first-hand involvement — a named author, original imagery, a real date.
Why this reads differently
Scores pages with no schema
Most checkers read JSON-LD and stop. When there is none, they tell you to go add some. We read the page itself — bylines, dates, citations, trust links — so you get a real score either way.
Hands you the fix, not homework
Every missing signal comes with the JSON-LD that fixes it, pre-filled with the author name, site name and URL we found on your page. Copy, paste, done.
Reads pages the way Google does
If your structured data is injected by JavaScript, a plain fetch sees nothing. We render the page before scoring it, so client-side schema still counts.
Same page, same score
No AI in the scoring path. The rubric is a fixed set of signals with fixed weights, so a score you fix and re-check moves for a reason you can point at.
Questions
- What is E-E-A-T?
- Experience, Expertise, Authoritativeness and Trustworthiness — the qualities Google's Search Quality Rater Guidelines use to judge content. It is not a ranking factor you can set; it is a description of what good pages have. This tool measures the signals that make those qualities visible to a machine.
- Does my page need structured data?
- No. Structured data helps, and missing schema costs you points — but the checker also reads visible bylines, publish and update dates, outbound citations, and links to your about, contact, privacy and editorial pages. A page with zero JSON-LD still gets a full score and a full fix list.
- How is the score calculated?
- Each of the four dimensions is scored from a fixed list of signals, then combined using weights of 35% Trust, 25% Authoritativeness, 25% Expertise and 15% Experience. Nothing is generated by AI, so the same page always produces the same score.
- Is it free?
- Three checks a day, free, with no signup. Re-checking a page someone already checked today does not count against that. A free Beemud account lifts the limit and unlocks the PDF export.
- What if the checker cannot load my page?
- Some sites block automated requests at the firewall. We identify ourselves honestly as BeemudEEATBot and request a single page — never a crawl. If the fetch is blocked, allowlist that user agent or check a page that is publicly reachable.